开源软件企业SugarCRM转战欧洲市场

日期：2007-03-07　作者：Linux时代　来自：linux.chinaunix.net

　　开源软件企业SugarCRM目前在欧洲国家爱尔兰首都Dubin新开了一家办事处，正式进军欧洲开源软件市场。

　　这则消息是在本周一发布的，作为开源软件SugarCRM的创始人之一，Clint Oram将任欧洲大区经理，带领SugarCRM的欧洲团队。

　　在发言中，Clint Oram强调，欧洲是一个非常重要的市场，SugarCRM的开源商业运作模式能否成功，欧洲市场将是决定因素之一。我们将直接服务于我们现在的欧洲客户，并将不断拓展我们在欧洲市场的份额。

　　SugarCRM免费提供开源版本的客户关系管理软件，并同时提供付费的企业版本CRM软件，想比较开源版本而言，后者将附带有更多的特性和客户服务支持，另外，公司也提供定制服务，并且他们声称，他们的产品和服务一点都不比竞争对手Oracle公司或者Saleforce.com公司的差。

　　目前，SugarCRM软件公司的四分之一的客户在欧洲，这些欧洲客户主要集中在英国、爱尔兰、德国、法国和荷兰。

　　The open-source CRM vendor announced on Monday that Clint Oram, one of the co-founders of SugarCRM, would serve as general manager for Sugar Europe and run the European team.

　　"The establishment of Sugar Europe signifies the importance of Europe as a key driver in the success of our commercial open-source model," said Oram, in a statement. "[It] will allow us to more directly serve existing customers and partners while extending our presence in Europe."

　　SugarCRM offers an open-source version of its customer relationship management application for free, and also sells licences for an enterprise version, which comes with extra features and customer support. The company also offers an on-demand service, and it claims its offerings can be used instead of those provided by rivals such as Oracle and Salesforce.com.

　　At present, around a quarter of SugarCRM's commercial customers are based in Europe, with demand concentrated in the UK, Ireland, Germany, France and the Netherlands.

　　SugarCRM is planning to hire staff for its Dublin operation throughout 2007. Business priorities for the year include expanding the infrastructure that underpins its on-demand service, promoting the market for commercial open-source services to European companies, and developing support material for the French and German markets.

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